the know-how room

AI is everywhere. It is an intrinsic part of every industry and we have to accept that it is here to stay.  AI is changing how we work and if you do not keep up with it, chances are you are going to miss out on amazing opportunities. That said, I am a firm believer in human creativity when it comes to applying AI, meaning that it cannot replace creative thinking and innovative ideas. AI is the tool that helps us take all of our work to the next level.  I came upon a very comprehensive list of AI tools for digital marketers that you may find interesting. I have not used them all, but I am trying some of them out.  Have a look and make sure to tell me what you think.  Chatbots Quora Poe:  https://poe.com/ Claude:  https://www.anthropic.com/earlyaccess/ Chat.DID:  https://chat.d-id.com/ Pi:  https://pi.ai/talk Personal AI:  https://www.personal.ai/ Snapchat:  https://newsroom.snap.com/say-hi-to-my-ai Amazon Q:  htt...

If, like me, at any point in your career you were wondering how to create content - look no further. Here are some tips and websites you can use to start you off. so enjoy and good luck! Get to know who you are writing for You need to know who you audience is in order to use the right language and set the right mood. You can imagine it would be different to write to audience consisting of 18-25 year-old males and an audience of 55+ women. If you have GA4 you can use the information there to create your buyer persona/s - after having a look I found  this link  useful. Make sure you do your research properly before starting. It's up to you to decide whether that will include using social media, available trend reports, surveys, etc.    What type of content will you use to fit your purpose best I always say video is king and I am a firm believer it brings good results with all age groups. Who doesn't want to watch a short clip than read a text....